Client request
After investingating the agency’s online presence, we decided to place our bet on connecting them with their target audience better. Even with the best integral processes and the recognised brands in the portfolio, the right marketing strategy is important to position the company right among the competitors.
Adding to it the absence of the right client engagement strategy, we decided that the client needs a complex solution to increase the flow of applications and the efficiency of the recruiting process.
Our role
The solution we came up with consisted of the following:
Website development
Developing a strategy for Ads Launch for Meta and TikTok
Integrating a CRM system
Setting an analytics for results inspection
Working process: Step 1. Design and Development
First and foremost, the company needed a website. Our goal was to adapt it to the individual client objectives and rely strongly on the best UX/UI principles. That helped us to make the intuitive and easy navigation and attractive customer interface. The website was completely accessible to the goal audience — adapted for both desktop and mobile devices.
In addition, we integrated company’s unique style into the website design. That helped making a client’s imahe online consistent and recognisable.
Page Of All Vacancies
Custom Quiz For Users
Step 2. Integration and Automation
Apart from the website development, we worked on the CRM system that helped to make the application process more automated. We worked on creating notifications for client audience through different channels, what in return increase the overall effectiveness of the recruiting department. The last step here was to organise the right report creation according to the client request.
CRM Report Example
Results
New recruits engagement strategy, creating a website, CRM integration and general automation of the processes helped the client effectively use their recruiting department. During the first three months, the flow of applications increased by 64% which helped the client to reach their business goals faster.
